Executive, Brand

A multinational telecommunication is looking for Executive-(Brand),to increase brand engagement internally and externally and increase brand visibility. 

·         Collaborate with the marketing team to develop and execute a content strategy that aligns with our brand's values and objectives.

·         Conduct research to understand industry trends, target audience preferences, and relevant topics related to carbon neutrality, ESG, and sustainability.

·         Assist in planning and ideation of creative content across various formats, including blog posts, graphics, videos, and social media posts.

·         Create engaging and informative digital content that resonates with our employees, customers, and stakeholders.

·         Generate written content such as blog articles that provide insights into our industry, sustainability efforts, and corporate initiatives.

·         Design visually appealing graphics for online use, including infographics and banners.

·         Assist in producing and editing videos that convey our company's story and commitment to sustainability.

·         Craft compelling social media posts to drive engagement and interaction across platforms.

·         Collaborate with the team to measure the performance of digital content using relevant analytics tools and provide insights for improvement.

·         Understand the concepts of carbon neutrality, ESG (Environmental, Social, and Governance), and sustainability, and integrate these principles into the content creation process.

Qualifications, Skills, and Knowledge

(State the typical & minimum academic / professional qualification, specific skills/knowledge

and type and length of experience required for the job)

A. Academic Qualification:

·         Currently pursuing a degree in [relevant field, e.g., Marketing, Communications, Environmental Studies] or equivalent practical experience.

B. Knowledge & Skills:

·         Excellent time management and organizational skills

·         Ability to work in a pressurized environment

C. Working Experience:

0-1 years of working experience in related field

•               Basic understanding of carbon neutrality, ESG, and sustainability concepts.

•               Creative mindset with the ability to think outside the box and contribute innovative ideas.

•               Strong organizational skills and ability to manage multiple projects simultaneously.

•               A portfolio or examples of past digital content creation work is highly encouraged.

Preferred Technical Skills

Video editing software: The Specialist should be familiar with video editing software, such as Adobe Premiere Pro, Final Cut Pro, or other similar tools to record, edit, and produce professional-quality videos.

Graphic design skills: Having graphic design skills, such as proficiency in Adobe Photoshop or Illustrator, can be beneficial for creating visually appealing content and enhancing the overall quality of digital materials.

Multimedia tools: The Specialist should have a good understanding of multimedia tools and technologies to create different forms of content, such as social media posts, newsletters, and presentations.

Internal communication platforms: Knowledge of internal communication platforms such as Microsoft Teams, or other similar tools would be necessary to collaborate with stakeholders and manage communication plans.

Audio editing software: The Specialist should also be proficient in audio editing software, such as Adobe Audition, Audacity, or other similar tools to record and edit audio for podcasts or other audio-based content.

•               Familiarity with various digital media platforms and their respective best practices.

•               Proficiency in graphic design tools (e.g., Adobe Creative Suite) and video editing software (e.g., Adobe Premiere, Final Cut Pro) is a plus.